Top Business Apps in New Zealand: Q4 2024 Performance

In the fourth quarter of 2024, the business app landscape in New Zealand saw notable trends across various metrics. Here’s a closer look at the performance of the top five business apps on a unified platform.

Microsoft Teams experienced fluctuations in weekly downloads, starting at around 5.2K and peaking at 6.2K in late October, before dropping to approximately 1K by the end of December. The app maintained a strong presence with weekly active users, beginning at 370K and gradually decreasing to 213K by the quarter's close.

SEEK Jobs & Employment showed a consistent download pattern, with numbers ranging from 5.4K to 4K over the quarter. Its weekly active users remained relatively stable, hovering around 150K, though it saw a slight dip to 117K in the final week.

For Microsoft Authenticator, downloads started strong at 7.4K, declining to 1.8K by the end of December. The app's active user base showed a decrease from 363K to 230K throughout the quarter.

Zoom Workplace maintained a steady revenue stream, peaking at $2.8K in mid-October. Downloads varied between 3.3K and 1.1K, while active users decreased from approximately 63K to 48K by the end of the quarter.

Lastly, SEEK Pass showed a declining download trend, starting at 2.7K and reducing to 1.5K. However, its active user count increased slightly, ending the quarter at 23.8K.

These insights, derived from Sensor Tower's data, provide a snapshot of the business app ecosystem's dynamics in New Zealand during this period. For more detailed analytics and trends, visit Sensor Tower.